It turns out that the article is seven tips to do just that. I like list articles. It makes it easy to pick out the important stuff.
Step 1: Be Brief - Take out everything extraneous and use more interesting adjectives.
Step 2: Give Details - Use all 5 senses. Most people forget smell.
Step 3: Use Story Twists - There should be a laugh or twist every 8 seconds or so.
Step 4: Work the crowd - For storytelling this would be more like relating with the audience. Make sure it's related to their lives.
Step 5: Act Out the Characters - This reminds me of that book "The Book with No Pictures." There is one part where it wants you to sing so it says "sing" then has musical notes on the page. I find myself singing that part because it says to. Very clever!
Step 6: Practice - Practice makes perfect!
Step 7: End on the biggest laugh - Leave them wanting more.
Overall it was an interesting article. There is quite a bit of it that can relate to storytelling and it will help me add some humor to my stories. I always strive to add humor but I can never think of anything clever. Maybe this will help!